COMPETITION RAIMA ILLUSTRATION AND DESIGN

The Raima Calendar has always been a unique piece, a tribute to art, creativity and commitment to our community. Until 2019, its image was selected through the Raima Illustration and Design Competition. However, between 2016 and 2018, with the expansion works of our store from 2 to 6 floors, we put this initiative on hold. Thus, the Raima Calendar 2019 was a special illustration of our renovated building, symbolizing a new stage for Raima and consolidating our role as a reference for creativity and design in Barcelona.

Since 2020, with the incorporation of the Nimura Room on floor 4 as a platform for artists, the calendar has become a showcase of expression and talent that each year connects with current events in society, while maintaining the tradition and spirit that have always defined it. This evolution has allowed us to give visibility to new creators and strengthen our commitment to the artistic community and to Barcelona.

The Competition (1994 to 2016)

Parallel to our commercial activity, and in order to build a bridge between paper and the world of design, we decided to create in 1994 el Competition RAIMA of Illustration and Design. Because we believe in what we do and yes, we set out to project the world of design everywhere and proudly promote the work of Fine Arts professionals in a city that is the hallmark of modernity, Art and Design.

After more than ten editions (the event is held biannually) and more than 4.000 participants , the competition has consolidated itself as one of the most important in the State, both for the number of participants, the quality of the works presented and the amount of prizes ( €5.000 for the first and €2.500 for the second ), without forgetting the great diffusion that each winning work has, as it becomes the protagonist of the 20.000 collector's calendars that Raima publishes and distributes each year among its clients, suppliers, work team and families.

The theme that must inspire the works is always paper, accompanied by some "universal" motto such as Cinema, Science, Music or Sports. The technique is free, which significantly enriches the participation of designers, illustrators, plastic artists, cartoonists, etc. Of all ages and with quite different ideas and proposals and that is what we really like to find; creativity, passion and authenticity in every stroke.

The winning work is chosen by a Jury made up of professionals in Design, Fine Arts and Illustration. Since the first call we have sought the endorsement of the competent bodies, which is why in that edition the bases were drawn up in accordance with the rules of ICOGRADA (International Council of Graphic Design Associations) with the supervision of one of its founding members, Mr. Amand Domènech (also founder of the Association of Graphic Designers of the FAD , ADG / FAD and the Association for the Creation of the Official College of Graphic Designers of Catalonia). We have the support of the main organizations in the Design and Plastic Arts sector, FAD (Foment de les Arts i el Disseny) and BCD (Barcelona Center for Design) and a jury made up of professionals representing the different disciplines involved.

The Group RAIMA, therefore, creates a school and energizes the stationery sector while demonstrating and cultivating the respect and passion it feels for Culture and Art, acting as a launching pad for designers, illustrators and creatives from Barcelona and around the world.

Behind each edition, the whole team RAIMA works with passion and dedication to make the Contest a real spectacle. Salespeople, Visuals, Logistics Managers, Human Resources, Marketing and Communication, Public Relations and Department Heads. We are all involved in every detail of the event, from the location, decoration, dissemination and promotion to the preparation of invitations, the exhibition of the works, lighting and music and ultimately, all the details necessary to make each event a sensational and unforgettable experience. That is why we want to present you a small collection of unpublished photos where you can see the teamwork, the eagerness and emotion that is hidden behind each work.

RECOGNITION

Because the Competition is known as the most important biannual Illustration and Design competition in the state, in 2014, the Generalitat de Catalunya awarded Raima the award for the best commercial initiative in Innovation , thus recognizing the trajectory and effort of a company that encourages and promotes Plastic Art and Design.